Tower
Publishing - subscription.co.uk
Introduction
to Tower Publishing - subscription.co.uk
Welcome
to subscription.co.uk, where you'll find a great selection
of business and consumer magazine subscriptions available
for online purchase using their secure server.
Unlike
many subscription sites, they are linked directly into the
systems of one of the UK's leading subscription fulfilment
companies. This allows them to process your order without
delay and offer first rate customer services.
Subscription.co.uk is the internet arm of Tower Publishing
Services
subscription.co.uk - About Tower
Publishing Services
Introduction
In 1985 when Tower Publishing Services was founded , most
Publishers simply considered subscriptions as an alternative
method of delivery; sometimes more trouble than they were
worth. If you compare that attitude with the enthusiasm and
creative marketing we see in most Publisher's subscription
strategies today and I think you'll agree that the contrast
is astonishing.
Publishers now realise the importance of subscriptions, so
the emphasis falls on fulfilment. Volumes increase; marketing
techniques become more diverse, frequent and complex; high
levels of subscriber service are essential. Your fulfilment
operation must provide this - and more - for you to yield
the full rewards of subscriptions.
Today,
as in 1985, the objective of Tower Publishing Services is
to anticipate these requirements; offering exemplary customer
service to subscribers and an efficient, sophisticated and
professional fulfilment service for their Clients.
In
1993 Tower Publishing Services was acquired by CDS, one of
the worlds leading fulfilment companies. With the support
and advice of this multi-million dollar corporation, with
over 25 years experience in subscription fulfilment, Tower
Publishing Services are now even better equipped to provide
Publishers and subscribers alike with an up to date service.
Customer
Service
First
class Subscriber Customer Service is the single most important
aspect of Tower Publishing Services . It is at the core of
theirr management philosophy and in the spirit of their Staff.
Maximising the customers lifetime value is Tower
Publishing Services mutual goal and an absolutely essential
component in this is excellent customer services.
More
than 25% of all Tower Publishing Services Staff are front-line
Customer Service Operators, taught to manage direct one-to-one
communication with subscribers. They receive soft-skills1
instruction and ongoing training, as well as specific magazine
based education. Because of their experience and resources,
Tower Publishing Services can dedicate teams to particular
clients to promote an intimate knowledge of the magazines
and their subscribers. This is how serious they take their
commitment to their Clients subscribers.
All
contact from subscribers,either by phone, fax, letter or email,
is recorded against each customers own file as well as being
collated and reported back to the Publisher. Weekly or monthly
updates give Clients accurate information about the number
and types of contact from subscribers, as well as results
against agreed benchmarks. Tower Publishing Services' state-of-the-art
call centre is equipped with the latest ACD Systems to allow
personalised greetings and immediate access into the customer
contact history.
Paid
Subscriptions
Tower
has attracted more Consumer magazine Publishers in 10 years
than any other subscription fulfilment bureau.
Because
Tower Publishing Services is passionate about subscriptions
and passionate for their Clients to succeed. This means their
responsibility to Publishers and commitment to subscribers
is absolute.
Whether
youre launching a new magazine or already have 5,000
or 50,000 subscribers, Tower Publishing Services' ensure you
and your subscribers have access to the best possible range
of fulfilment services. Services they have developed with
the benefit of over 14 years fulfilment experience and with
the vision and creative foresight of staff with personal magazine
Publishing knowledge.
All
Tower Publishing Services clients benefit from dedicated Account
Management teams who meet daily with their Operations Manager
to monitor work through their Data Preparation, Data Entry,
Banking and Customer Care Departments. Tower Publishing Services'
can guarantee a 48 hour turnaround from receipt of mail to
banking.
Standard
subscription facilities include on-line credit card authorisation
and electronic Direct Debit processing; efficient correspondence
and email handling; quality control procedures; detailed quantitative
and qualitative customer contact reports; multi-currency and
Euro transactions; month to month financial reconciliation's
and Publisher remote access. Credit card validation and address
verification is done on-line.
Tower
House,
Sovereign Park,
Market Harborough,
Leicestershire
LE16 9EF
http://www.subscription.co.uk
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